MPE® History

June 2009 Destiny Expands Watermark Patent Applications Across Europe, Japan
March 2009 Universal Music Group International announces new agreement to roll out the Play MPE® system to 77 countries.
Spring '09 New player and encoder versions of Play MPE® are released to support global expansion. Support for 24 languages, collaboration on the same release across various sublabels and time zones. Labels can break acts globally.
Dec. 2008 Digital Media Distribution System Patent granted, priority from year 2000, protection to year 2022
Nov 2008 Warner Music Group signs global agreement
Autumn '08 Australian Major Record Labels Warner Music, EMI and Universal all sign with Play MPE®
June 2008 Sony Music Group, Warner Music Group and Universal Music Group sign agreements covering Sweden, Finland and Norway.
Spring 2008 Curb Records, C05, Robbins, Rounder, New West, E1 Entertainment all sign commercial agreements
March 2008 Universal Music Group expands and extends agreement to 2010
May 2008 Play MPE® launches trials in Australia with partner, Shooting Star
Jan. 2008 Direct to web launches, enabling access to Play MPE® while "on the road"
Nov 2007 Destiny signs EMI to North American agreement
August 2007 Play MPE® radio tour to visit every major market radio station in person to train program directors on the system
March 2007 Universal Music Group Enters North American Commerical agreement
Nov. 2006 Introduction of support for distributing broadcast quality music videos
Oct. 2006 Destiny files patent for innovative patent for a watermark that survives radio broadcast
August 2006 Strategic marketing relationship with Allaccess.com, music industry news site
Sept. 2006 Launch of PODDS, first legal online music store for commercial music in Canada
Feb. 2006 MPE® selected to distribute music to internet accessible jukeboxes in restaurants, bars and clubs
Feb. 2006 New support for iPod and music videos
Jan. 2006 Launch of System for artists to record Play MPE® advertisements from their telephone
October 2005 Launch of Spanish language player
Summer 2005 Commercial agreements with the Christian sublabels of the four majors
August 2005 Integration of Play MPE® into Clear Channels' Mediabase.com air play reporting service launched
April 2005 Integration with Music Master's A-ware product
October 2004 Official US launch of Play MPE® at the National Association of Broadcasting trade show
May 2004 UMG signs pilot agreement to rollout Play MPE® on a trial basis by fall 2004
April 2004 Play MPE® integrated into Visiosonic's PC DJ
October 2003 Play MPE® launches trials with Canadian labels
May 2003 Scott Studios (now Google) radio automation system to be integrated with Play MPE®
Fall 2002 Partnership with Promo Only to use MPE® to distribute pre-release content for major labels in Canada
Sept. 2001 Partnership with Sensoria to deliver MPE® files wirelessly into cars from gas pumps, etc.
Jan. 2001 iPingPong agreement to trade MPE® secure music files over their network
June 2000 Destiny joins secure digital music initiative to help create digital music standards
June 2000 Agreement to develop MPE® for independent films with AIFFP
March 2000 MPE® showcased at the New York Music and Internet Expo as solution to online music sales to consumers
Jan. 2000 MPE® launched at CES show, featured planned integration into Songboy for secure playback of music on the Gameboy. Format allows sharing over peer-to-peer networks, while ensuring that consumers are rewarded for passing on to their friends. File will go into preview mode until the recipient purchases to unlock to the recipient machine.
October 1999 CD featuring Bill Wyman and over 100 independent artists in MPE® precursor format distributed through Walmart